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ETHICAL & SUSTAINABLE COMMITMENT

Corporate Social Responsibility (CSR)

A business of today must run its activities in a socially acceptable way if it desires to sustain in the long run. Businesses should operate without jeopardizing the fate of the future generation. And for that, business needs to think for the society, environment, and its customers. Continuing business with ethics and contributing to economic development while improving the quality of the life of the workforce and their families is demonstrated by the Kairali Ayurvedic Group. The local community and society at large is always considered to be benefited by our actions.

Successful growth of an organization cannot be measured just by its increasing profitable value; rather it lies in the appreciation and recognition by the community. Kerala also known as the Paradise of Ayurveda, is the home of Kairali-The Ayurvedic Healing Village and our success story would not have been same without the ancient knowledge and wisdom that Kerala has bestowed us with. Therefore it’s our responsibility to pay back in the form of taking its care socially, culturally and environmentally.

Local Outreach

A wide range of vital needs of surrounding population are satisfied by our charitable outreach programs, supporting local farmers and developing local skills.

Charitable Concerns

Charitable ventures who are pursuing to help the environment and less privileged members of the community are keenly supported by Kairali.

Organic Business

Every area of our business depicts our concern for the environment. Sustainable practices are employed at our organic herb farm and healing village.

01 / Community

Local Outreach

Empowering the communities surrounding Palakkad and across Kerala through land provision, fair pricing models, educational infrastructure, and medical access.

Providing Lands for Cultivation

Local farmers suffering from financial crisis and economic difficulties who don't have their own land to cultivate are given agricultural lands by Kairali Ayurvedic Group. Surplus grain is either purchased by Kairali or sold to the local co-operative society.

Buyback on MSP

We have implemented procedures to buyback grains on MSP (Minimum Support Price) from the farmers who have been given land for cultivation from our grounds.

Hope Foundation Support

In alignment with the “Hope” foundation we focus to help local adults, especially women, in attaining economic independence by upgrading their skills via training.

Local Healthcare Donations

Kairali Ayurvedic Group gives donations to the local communities around Palakkad. We also provide financial support, hospital beds, and equipment to the local hospital in Chitoor Village.

School Development Support

We have donated computers, tables, chairs, cupboards and money for books to the local school in Kodumbu Village.

Free Medical Checkups

Free medical checkups have been offered to almost 5,000 financially weak people, along with free health consultations and 2 nights of in-facility stay at Kairali.

90% Local Staff Hiring & Skills Training

90% of our staff at The Ayurvedic Healing Village and other treatment centers is from Palakkad or Kerala. This is done with the aim of hiring the locals and contributing directly to their financial and economic development. These all are enabled by contributing to a local skills training program.

02 / Outreach

Charitable Concerns

Active presence of Kairali in key projects pursuing to protect the environment and support less privileged members of the community.

Traveler's Forest

Kairali supports Blue Yonder's eco-tourism initiative “Traveler's Forest,” aiding sustainable tourism and forest restoration.

Hellen Keller School Support

Instigated by Managing Director Mr. K.V Ramesh, Kairali provides medical care and support to blind children in association with Hellen Keller Centenary Memorial Model School for the Blind.

Corrective Surgery Program

Every year, the Kairali Group adopts a girl child in need of medical intervention and provides her with corrective surgery.

03 / Ecology

Organic Business Practices

Caring for the environment and nature at every point of our operations through circular practices at our organic herb farm in Kerala.

Vermiculture System

Employed at the Ayurvedic Healing Village to recycle organic waste for compost which is used as manure to enrich our organic farm soil.

Zero-Waste Feed Programs

Waste food unsuitable for vermiculture is sent to local pig farms as feed, ensuring no organic matter goes to landfill.

Wastage Treatment Plant

We use a three-tier wastage treatment system to recycle and treat waste products, maximizing output and sustainability.

Energy Saving Policies

Using CFL lights and strict energy management reduces electricity usage by 40% and lowers our carbon footprint.

Eco-Generators & Poly-Bag Ban

State-of-the-art generators decrease carbon emissions, and we actively educate clients, staff and locals to minimize polythene usage.

1.25MW Windmill Project

A 1.25MW windmill is under planning as an alternate green source of energy to power the Healing Village.

04 / Synergy

Ethics & Culture

Preserving the pristine quality of Ayurvedic practices while building cross-cultural exchange.

Product Quality Standards

Kairali is dedicated to enhancing the good name of Ayurveda and follows the strictest parameters in all its product development, treatment therapies, and clinical practices across the world.

Events & Social Souvenirs

We released the Silver Jubilee edition of our Souvenir on 5th January 2013. Kairali supports the Navjyoti India Foundation, a non-profit NGO for welfare policing. We sponsored complete education packages (books, uniforms, stationery) for ten (10) children.

Cross Cultural Integration

We motivate clients to interact with local communities to generate a cross-cultural environment. This fades the knowledge gap, helps clients understand traditional cultures, and exposes the local population to the workings of the modern world.